written by TT is just like other social media platforms; users automatically yearn to earn positive feedback once they make a TikTok account. An excellent way to do that is to get more views on originally created content and videos. But where do you even start? That’s a great question.
Luckily, this blog article has some pretty cool answers to prominent questions about the TikTok app and relevant views.
Read along and learn how to transition your TikTok content into something extraordinary. Why? So that your target audience and other users find the stuff you bring to the social media platform compelling!
What is a TikTok View?
From one social media to the next, terms change. Across most platforms, you’ll hear the term “view” being used. A view will be logged on YouTube if the user watches at least 30 seconds of a posted video. On Facebook, a view will be logged if the user watches at least three or more seconds of a posted story. On TikTok, the rules are different.
TikTok almost always clocks a view. If a follower or general public user lands on one of your content videos for a single second, it’ll be counted. It’s amazing.
Even if they immediately scroll away to another profile, you’re automatically granted that view. Obtaining views sounds pretty easy.
Why Do Views on TikTok Matter?
Simply put, a view will show a TikTok creator how often people have engaged with their content. But it’s much more important than that.
Views are considered a metric. The more your videos are seen, the more they’re shared—and the more they’re shared, the more they’re suggested on the For You Page. This has a snowball effect, hopefully leading to exponential growth in the market. If you’re an influencer, this is pretty important information regarding your outreach goals.
The more your creative content is engaged with, the more comments, follows, and shares you get. This can affect your account’s size and view count, reaching a larger audience and setting you up for an easy, breezy, beautiful future on the social media app.
READ MORE: How often should I post on TikTok?
Why Am I Not Getting Adequate TikTok Views?
If you’re searching the web and asking yourself, “How to get more views on TikTok?” you’re starting in the wrong area. Before knowing the “how,” you must know the “why.” Then, you can troubleshoot and fix the problem.
What are your own videos lacking? Start by looking at this checklist, and clarify if you’re dotting all your I’s and crossing all your T’s. Usually, TikTok creators have to fix one of the following before they start getting more views:
- Content Creation: Is it short and sweet? The main purpose of a TikTok video is to grab the audience’s attention. You may lose their interest if you continue for too long with unnecessary information.
- Video Quality & Lighting: Subpar content doesn’t draw users in, so people may swipe past your videos quickly if you have lackluster video quality and dull lighting. Remember, the first interaction sets the tone for the relationship with your prospective follower.
- Keywords: Believe it or not, keywords in your video captions can sway followers towards your profile or away from your profile. The perfect descriptive or storyline caption can authentically urge people to click that “follow” button, meaning more overall views for your TikTok account.
- Valuable Information: TT emphasizes that you create valuable content and keep your videos short and sweet on the social media platform. Without providing something of value to TikTok users, they may not want to scroll on your page.
- Investing: TikTok marketing may not be the route that everyone wants to take, but it sure is a good option to have. If you’re looking for almost immediate gratification, sign up with an uber-awesome company like Influensely, where your needs are met, the pricing is on-point, and you’re guided in the right direction every step of the way. Putting trust in the right place can take you and your ideas far.
Additional things to consider when you aren’t clocking adequate views include:
- Posting content at the wrong time.
- Having low overall engagement on content.
- Posting sensitive content that may violate TikTok’s terms.
- Opening a brand new account.
Should I Be Buying TikTok Views?
The clear answer to this question is NO! You should never pick up your credit card and purchase TikTok views. That’s the last thing you should consider when trying to solve how to get more people to your profile.
You’re probably wondering “why?” at this point. What could be the harm? You want more people to see your videos, but the TikTok algorithm needs to be fixed in your favor. Whoop-dee-doo, there are better solutions than to fall for a potential scam that can put your account in the “red flag area” of the app.
Try something different… like promoting your TikTok videos with Influensly. Our marketing team often studies the target audience of each niche accordingly so that you can create engaging posts that people will want to look at. Using the nifty platform is a great way to save time and effort in your ‘how to get views on TikTok’ endeavor, and it comes with statistical tools to help you monitor daily activity! Can somebody say easy peasy, lemon squeezy?
Remember, using any buying application to purchase views can ultimately backfire. Your view metrics may rise to the top for a while, but your engagement rate will never get there. You will not gain authentic followers, and eventually, the audience you hired will be removed due to the social media platform’s rules and regulations. Things like that are not allowed.
Here’s How to Promote Your Content on Other Platforms
It doesn’t matter if your goal is to increase your following for personal or business reasons; the result should still be the same. More TikTok users on your profile engaging with your content.
To maximize that goal, you need to consider promoting—as we previously mentioned, with Influensy! It’s an inexpensive way to get where you want to be on social media.
But did you know there’s another route that’s 100% free of charge, and you probably already have access to this route? Just think about it…
Instagram. Twitter. Facebook. Other channels that you likely already have an account with. Sign in and cross-promote – the professionals of web marketing would call this a full-fledged omnichannel social campaign. And it takes little to no effort! You must create your TikTok video on the app, take a little section of the content, and post it on your Instagram Story, Twitter account, or Facebook Story. Make it a teaser, and your followers will want to click on the link to view your profile and watch more videos. Add trending hashtags, and you’ve basically put the cherry on top of the ice cream sundae!
How Do I Increase Views on My TikTok?
So far, we’ve dabbled in some easy answers to increase your views on TikTok. Some include:
- Creating more valuable content that’s short and sweet.
- Optimizing video quality and lighting for sight ease.
- Choosing appropriate keywords and hashtags to attach to the videos.
- Cross-promoting on other social media channels to reach wider audiences.
- Investing when necessary on trusted sites.
But we do have more options that you may be interested in considering. Here’s how to get more views on TikTok backup solutions:
- Sound Effects: Hashtags have a trend cycle that you must keep up with if you want optimum results, but did you know that sound effects do, too? Confirm which sounds are trending now through the FYP and riff on them. Audio clips could give your TikTok videos the extra OOMPH they need.
- Specific Audiences: If you’re gearing towards several genres on your profile, you may not achieve the ‘views’ goal you’re looking for. But if you have a sub-genre that catches your eye, do community research on the app. What are other promoters, influencers, and content creators using hashtags and formats? What are they referencing? Use some of the information you find as inspirational data while establishing your following. Piggyback off of their ideas. Just don’t completely copy.
- Duets: While doing community research, consider making a duet video. It’s a great way to take already existing content and twist it. Put a unique spin on it. To start, share a split-screen with another user’s video. Once you’re actively using the feature, make what you want of the video! Sing, be informational, add some funny dialogue, or play devil’s advocate with a different opinion.
- Multiple Uploads: Overposting is possible, but only if you post TikTok content every hour. In fact, the app highly recommends posting at least 1-4 times a day to give your profile the opportunity to be widely and openly visible. After all, the more TikTok videos you have active, the better your odds of increasing your views.
- Challenges: The social media app frequently releases “challenges.” The two main versions of this feature are branded challenges and community challenges. Suppose you’d like to partake in a branded challenge. In that case, you’ll have to use a product you’ve created and create an engaging challenge for your audience to participate in (typically for entrepreneurs and influencers). If you’d like to participate in a community challenge, scroll through the app to see what’s trending. There may be a dance, a dare, or a food item to be eaten in the near future.
- Timing: Timing is a key ingredient in obtaining views, but it’s also highly tricky to narrow down. You’ll need patience, help from the internet, and gathered intel. Observe and note when your followers and other users are primarily engaging with your TikTok videos. Check in with the TikTok algorithm through internal analytics and go from there. For example, if you’re in Eastern Standard Time, the best time to post is between 2 AM and 9 AM (previous research suggests).
Why Am I Getting Low Views on My TikTok?
If you’re wondering how to get more views on TikTok, you’re also probably wondering why you’re currently getting low views. The #1 standard answer to that question is sensitive content. Anything that could include blood, weapons, paranormal activity, inappropriate treatment of minors or animals, etc.
Oftentimes, sensitive content is flagged, reported, or removed from the app. But while it’s active on the FYP, it may trigger or be damaging to some users. Advertently, this will likely cause people to unfollow your account, stop viewing your profile, and sometimes even block you and your content. If the TikTok video goes against the TOS (Terms of Service), the account may be suspended or banned from further use.
Does TikTok Pay Per View?
In August 2020, TikTok launched what is known as its Creator Fund, granting payouts to successful and popular users who draw extremely high views to the app. Though minimal per single view, the funds can add up to a pretty decent weekly and monthly pay, especially if each post is dedicated and creative—you know, content that connects with multiple audiences and inspires a wide range of ideas.
No standardized fee amount or payment plan is currently available for pay-per-view. In fact, the amount in the Creator Fund changes daily, meaning views can earn between $0.02 and $0.04 per 1,000 views. For more info about monetizing yout content, read our guide on getting paid on TikTok.
All in all, get your views UP through our suggestions. Be patient and give your account time to excel.
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